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Succeeding In International Logistics: Perspectives From Freight Forwarding Professionals


The world is becoming increasingly interconnected and international freight forwarding has never been more important. Whether you’re shipping goods across the border or across the globe, there are several key factors that will affect your success. In this article we’ll look at some of these factors as told by freight forwarders in their own words.

The importance of data analysis

Data analysis is an important part of any business. It helps you make informed decisions and manage risk, but it can also help you pick the right people for your company.

Here are some ways data analysis can benefit your freight forwarding business:

  • Data analytics enables you to make better, more informed decisions about how to run your company. If you collect enough data about what works and what doesn’t work in different situations, then over time this will give rise to patterns that can inform future planning decisions. For example, if one particular route has been profitable over several years but suddenly becomes unprofitable due to increased competition or changes in customer demands (or something else), then it might indicate that there are other routes worth exploring before cutting back on shipping volume through this particular route altogether.* Having access to accurate information means knowing exactly where each shipment is at any given moment — which helps reduce the chances of missing deadlines due to late deliveries or damaged goods being delivered late because they got lost somewhere along their journey.*

The key to making informed decisions

Data analytics is a powerful tool for making informed decisions. It enables you to gather and analyze information in order to make informed business decisions, improve performance and operations, increase competitiveness, or reduce risk.

  • In international logistics: Data analytics helps you understand your customers’ needs so that you can tailor your services accordingly. For example, if you’re shipping goods from China to Europe via airfreight shipments on an annual basis with regular frequency (i.e., once every three months), then this pattern may indicate that there’s more demand for these types of shipments than what was initially anticipated when the contract was signed. This knowledge could allow both parties involved (the shipper/forwarder versus their client) negotiate better terms for future contracts by highlighting areas where savings could be made through reductions in freight rates or other services provided by third-party providers such as customs brokers etcetera.”

Managing risk in a globalized world

In today’s increasingly globalized world, it is important to manage risk effectively. The risks associated with international trade are numerous and often unpredictable; however, there are strategies you can use to mitigate their impact on your business.

Here are some tips for managing risk in a globalized world:

  • Identify the types of risks that may affect your company’s operations and develop plans for dealing with each one. These could include natural disasters (e.g., earthquakes or tsunamis) or man-made events (e.g., terrorism). It’s also important to consider how these events might impact suppliers or customers–and how they might affect you financially if they occur during peak seasons such as Christmas or Valentine’s Day!
  • Use tools like insurance policies on cargo shipments so that if anything goes wrong during transit (such as theft), then there will be financial protection against losses due directly related incident(s). However make sure whatever policy being used covers all possible scenarios before signing up because otherwise it could end up costing more than expected later down road when needed most urgently.”

Outsourcing for efficiency and quality

Outsourcing allows you to focus on your core competencies, which can be a great way to save time and money. For example, if you’re a freight forwarder who specializes in air freight but knows little about trucking or ocean shipping, then it may make sense for your company to outsource those services instead of trying to do everything internally. This will allow you to save yourself the hassle of learning something new while still maintaining control over the quality of service being provided by the outsourced provider(s).

Another benefit that comes from outsourcing is gaining access into new markets without having any kind of local presence there yourself–a common strategy employed by multinational companies such as Amazon (which uses third-party fulfillment services). In addition, outsourcing has proven itself an effective tool for mitigating risk related to legal issues such as liability insurance coverage or regulatory compliance requirements (e.g., ensuring all cargo meets US Customs regulations before being exported).

Picking the right people for your business

Hiring the right people for your business is a critical step in establishing a solid foundation for success. You want to hire employees who share your vision, who are motivated to work hard, and who will set aside their own interests in favor of those of the company. For example, it’s important to find individuals who are willing to go above and beyond the call of duty when needed–such as working overtime or taking on additional project responsibilities without being asked.

Hiring employees with these qualities not only ensures that they’ll be productive members of your team; it also ensures that they’ll stick around for longer than their counterparts with less-than-stellar attitudes or work ethic. By providing good benefits packages (health insurance plans) as well as flexible hours (telecommuting options), you’ll make it easier for workers to balance their personal lives while still performing well at work–allowing them more time away from home while still being able to keep up with deadlines because they’re not commuting back-and-forth every day!

There are several ways to help international logistics succeed in today’s market.

There are several ways to help international logistics succeed in today’s market.

  • Data Analysis: It is important for you to have access to the right information and data so that you can make informed decisions about your company’s strategy and future plans. You need to understand what is happening with your shipment at all times, so that if there are any problems or delays, they can be addressed quickly before they become major issues.
  • Informed Decisions: When making decisions about whether or not something should be outsourced or kept within the company, it is important that these decisions are based on facts rather than assumptions or feelings alone so as not only save money but also ensure quality control throughout all aspects of shipping processes (e-commerce fulfillment being just one). For example: If someone says “we don’t need those extra services,” then maybe they’re right – but maybe they aren’t! Before making such statements based solely upon personal preferences/opinions/etc., take time first think through all possible scenarios involving cost savings vs lost revenue due specifically toward providing those same services internally instead externally.”


As we’ve seen, there are a number of ways to help international freight forwarding companies succeed in today’s market. From picking the right people for your business to outsourcing for efficiency and quality, there are many different paths you can take. However, there is one thing that remains constant: data analysis. This is something every freight forwarder needs in order to make informed decisions about how they will run their operations going forward.

For more information about perspectives from freight forwarding professionals visit our website :


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